New Delhi, Mar 23 (FN Agency) FUJIFILM India has launched the FUJIFILM INSTAX family of analog cameras, MINI 99 instant (MINI 99), here in New Delhi. The INSTAX MINI 99 instant camera will be sold at a maximum retail price starting from Rs. 20,999. The product will be available from 4th April on www.Instax.in and various online retailers like Amazon, Flipkart. The cameras will also be available at the company retail outlets across the country. As per the company statement, The mini 99™ is an evolved version of the globally-successful INSTAX mini 90TM (mini 90TM). The new functions of the mini 99 is Color Effect Control and Vignette Mode can be combined with Brightness Control, using a dial on the side of the camera body, to further expand the range of print expressions.
The new camera also inherits functions from the mini 90™, including Landscape, Macro, Indoor modes 2 with enhanced image quality. Explaining the quality of the product, Koji Wada, Managing Director FUJIFILM, said, “It aligned with our group philosophy of giving our world more smiles”. “We are thrilled to welcome INSTAX MINI 99 to India as our first launch since the unveiling of our new group philosophy” he said. Arun Babu, Associate Director & Head of Digital Camera, Instax & Optical Devices Business, FUJIFILM India said, “Standing true to our commitment of “Value from Innovation”, we are proud to announce our flagship analogue camera, the INSTAX MINI 99, which will be empowering users to unleash their creativity and artistic expression like never before”. During the event, FUJIFILM India long with the new camera, INSTAX business is also introducing the new print films called Photo Slide. “Taking the customer’s experience a notch above, these designer films will enhance the visual impact of the photo, elevating the aesthetics to a whole new level” company said.