New Delhi, May 4 (Mayank Nigam) Stating that addiction is the biggest enemy of society, President Droupadi Murmu on Thursday launched a year-long campaign – Addiction Free Odisha (Nashamukta Odisha) at Rairangpur in Mayurbhanj district. The campaign will be helmed by the Brahma Kumaris in association with the Government of India (GoI) while Jindal Stainless has joined this noble cause by becoming a primary sponsor of this initiative. Launching the campaign of Brahma Kumaris Centre at Hatbadra,the President said it is a noble deed to make people aware about addiction and the ill effect of drug abuse which causes tension in family and society.
She described addiction as a disorder, a social, economic, physical and mental curse She expressed confidence that when people understand the bad effects of drug abuse, they would definitely try to quit it. The President appreciated Brahma Kumaris Centre for being engaged in building a healthy society through spirituality and wished for the success of the ‘Addiction Free Odisha’ campaign. She said, “From the outset, man consumes substance, but eventually, substance consumes man adding the grassroots awareness is crucial in fighting this menace. “I commend this noble initiative to make Odisha, my home state, addiction-free. This is a significant step towards bringing reform not only to individuals but also to the entire society”,the President said. She congratulated all the partners involved and urge the citizens of Odisha to extend their cooperation towards this campaign.”
Applauding this government initiative, Chairperson, Jindal Stainless Foundation Deepika Jindal, said, “As a responsible corporate, Jindal Stainless is happy to join hands with the Brahma Kumaris and the government in their aim to eliminate drug addiction from India. She said through the Nashamukta campaign, we aim to protect our youth, who are the future leaders of the nation, from the vicious cycle of drug addiction. Given our long-standing association with the Brahma Kumaris, Deepika said “we are confident that their intervention will not only ameliorate the drug addiction in youth, but also guide them to unleash their enormous potential.” Through this campaign, the team will conduct programmes, roadside shows, seminars, and pledges across Odisha to create awareness about the ill effects of addiction. The campaign is a part of the larger initiative of the Government of India, named ‘NashaMukt Bharat’ which is aimed at sensitizing the masses against substance abuse by undertaking various awareness activities.