Ayurveda – a trend turned into a way of living is ruling the healthcare system. Indian traditional medicine has surpassed domestic boundaries and is dominating the healthcare market at promising growth rates. This presents a golden opportunity for India as it caters to a whopping 80% of demand in the market. The Indian Ayurvedic Industry is currently dominated by a few large players, with micro, small, and medium enterprises. As per industry experts, the global ayurvedic market is expected to grow at a CAGR of 12% from 2022 through 2028. The reason for this exponential growth can be attributed to the wide range of products such as dietary supplements, Nutraceuticals, hair care, fragrances, skincare, oral care, and make-up products.The factors driving the growth of the ayurvedic industry in India include rising demand for authentic ayurvedic medicine range, increased consumer awareness, and growing focus on health and wellness. Unlike prescription medicines, ayurvedic products do not cause any serious side effects and are potent in treating even chronic illnesses. In the Post COVID era, Ayurvedic manufacturing has been boosted manifolds. The advent of the COVID-19 pandemic proved the efficacy of ayurvedic medicines to the entire world.
PharmaHopers, a leading B2B online marketplace for pharmaceutical and Ayurvedic Medicine Manufacturers state that Ayurveda has become a global phenomenon due to colossal demand in the global market. India has been bestowed with a great opportunity to leverage the Ayurvedic pharmaceutical industry for economic growth with a clear motive and substantial demand in the domestic as well as foreign markets. Rising disposable income levels and changing lifestyle habits in developing economies like India will drive the future growth potential of the Ayurvedic manufacturing industry over the next few years.Paradigm Shift in Healthcare with Ayurvedic ProductsIn the constantly evolving world, people’s lifestyles and work schedules have been jammed with unhealthy eating habits and a myriad of illnesses. While western medicine is still struggling to find a cure for illnesses, India has witnessed a positive shift towards Ayurveda and its traditional medicinal practices. During the pandemic of COVID-19 people realized the effectiveness of ayurvedic medicines in healing the root cause of any illness without any serious risk of side effects. Since Ayurveda has taken center stage in the Indian healthcare system and has received global acceptance. The global expansion of Ayurvedic medicines can be attributed to their herbal formulations with high efficacy, providing holistic health solutions.All the factors combined have brought a paradigm shift from illness to wellness among the public. Amid, the high demand for ayurvedic products India has cemented its position as the leading global supplier and exporter of high-quality ayurvedic medicine range.
With government incentives and profitable private entities, India houses an enormous domestic market of a classic and authentic range of ayurvedic products. Consequently, people are acknowledging the advantages offered by ayurvedic medicines as they focus on preventive measures that foster good health and keep illnesses at bay. The Indian government is diligently working to support ayurvedic innovation and budding entrepreneurship. Ayurveda’s unique, holistic, and wholesome features are receiving worldwide praise and acceptance as a means of healthy living.Growing Franchise Business MarketThe tremendous growth of the ayurvedic pharmaceutical industry has fuelled the rise of the Ayurvedic PCD Franchise Business. PCD Franchise Model is a lucrative business model with low investment and high returns. Combining the PCD Franchise model with the high demand for ayurvedic products makes the ingredients for success. The most striking feature of the PCD Franchise model is how it expands the reach of the brand while also maximizing the availability of highly effective and safe ayurvedic products. There is no better time than this to invest in an Ayurvedic PCD Franchise Business, given its ever-rising demand and huge global market. People are embracing ayurvedic medicines with open hands, thereby leading to an exponential growth of the ayurvedic PCD Franchise Business.Key Factors for Ayurvedic PCD Franchise Growth as Per PharmaHopersThough PCD Franchise Model is highly lucrative and involves less risk, it is still a business model that requires business strategies for the smooth functioning of a business. Keeping these factors in check, drastically increase the success rate of any franchise business.
Certifications – Associating with a company with all required certifications such as ISO, GMP, and WHO is crucial to guarantee the quality of their products. Therefore, carefully assess a company’s certification before joining hands for a PCD Franchise.Product Portfolio – Companies with a diverse product portfolio are a better choice for a partnership. Their formulations should be unique to make PCD Franchise unique from others.Price Range – The price range offered by any ayurvedic Company should be reasonable. One should compare the price range of a few companies before deciding on one company. Supply Chain Strategy – The entire business plan is dependent on the solid platform constructed using a supply chain strategy. Hence, it is necessary to ensure that the supply chain strategy is formidable and strong. The ayurvedic industry will see tremendous business growth, in upcoming years. Global acceptance will incur high profits and abundant business growth in this field. With the amalgamation of the Franchise Business and the rising popularity of ayurvedic medicines, India will become a global hub of the ayurvedic industry. Ayurveda is all set to become a global norm with its highly effective and safe medicine range.