Colexion ropes in Bollywood stars, musicians, cricketers to be part of its NFT marketplace

Mumbai, Sep 23 (Agency) Colexion, a licensed NFT digital space, has roped in Bollywood stars, musicians, cricketers to be part of its Non-Fungible tokens (NFTs) marketplace. In a statement, Abhay Agarwal, the Founder and Chief Executive Officer (CEO) of Colexion, said, “With more than 1 million NFTs sold, the NFT market cap is currently worth 40 Billion USD. We at Colexion will make sure to make NFTs accessible to everyone in the world. We will be curating some interesting categories of NFTs, and add-on features for engagement on the platform.” In January 2021, Aggarwal had founded Colexion to be a leader in licensed NFTs space. In July this year, the company had announced a pre-Series A funding of $8 million to support its rapid growth into new markets. Colexion aims at having the biggest digital art collection in the world and creating a unique community of creators, collectors and celebrities.

The company is creating unique digital collectibles, rarest artwork and special trump cards for all the celebrities that are attached to it which would be further used for trading and games. Colexion is the first company in the world creating personalized digital NFT museums of celebrities. The museum can be used as an interactive platform too. “The museum which will get added to our virtual reality feature will give users the experience of a virtual museum of their favorite stars,” Mr Agarwal said. “We are producing a biography of the players and athletes to unfold their stories to fans in a unique format. Moreover, fans can also interact with their idols via the live webinars and events which we will be hosting on the Colexion platform,” Bibin Babu, the Co-Founder and Chief Operating Officer (COO) of the company, said. Musicians and Bollywood actors, international cricket and other sports stars have already signed agreements with Colexion.

Indian singers Mika Singh, Salim-Sulaiman and Sidhu Moosewala; Bollywood star Sunil Shetty, Actors Tanuj Virvani, Raai Laxmi, Aamir Ali; cricketers of international acclaim Varun Chakravarthy (India), Dwayne Bravo (West Indies), Brendon McCullum (New Zealand), David Malan (England), Kieron Pollard (West Indies), Imran Tahir (South Africa), Daniel Wyatt (England) and Glen Maxwell (Australia) are a few among the many celebrities who have already signed up with the Colexion to allow their fans to buy NFTs on the platform, a statement from the company said. “Our goal is to become the largest digital collectible gallery in entertainment, lifestyle, sports and art. We have the best combination of Fan Engagement and art collection in place. We will bring more eyes on the national sport of India and start major leagues around it to promote and create awareness,” Mr Aggarwal said. He said Colexion would collaborate and form leagues of untapped sports like volleyball and football and host its own Award Shows too to honor the sports persons who often get little recognition for their sports. “With time we will have international football players, football clubs, film production houses onboard. We also are eying to add the Olympics as a whole tournament in our platform,” he said.