New Delhi, Mar 27 (Agency) Cinepolis, the international cinema exhibitor in India and movie theatre chain on Saturday announced the launch of its new website and mobile application. The announcement was made in presence of the star cast of the much-awaited movie ‘Bholaa’- Ajay Devgn and Tabu. “The launch of the new website and app will provide an enhanced user experience for movie-goers across India. Both app and website will feature a user-friendly interface, with faster, smoother and more rewarding booking experience. Patrons can now easily use the app or website to know more about the movie schedules, latest movie releases, special promotions, and earn Club Cinepolis points with every booking,” an official statement said.
In February this year, Cinepolis had launched its multiplex in Pacific Mall, NSP, Pitampura. With the strategic move of opening multiplexes at prime locations, the launch of this biggest multiplex in Delhi has further strengthened its positioning among its customers and associates in the premium luxury multiplex industry and has created an unmissable and exhilarating cinematic experience for the viewers of Delhi with its completely new architectural design look in Black and Golden. “We are thrilled to launch our new website and app. With the launch of this latest application, Cinépolis reiterates its commitment to provide its patrons with the latest in tech and innovative features to make the ticket booking process of our guests simpler, faster, and more rewarding,” said Javier Sotomayor, Managing Director, Cinepolis Asia.
“We are honored to have the presence of the star cast of ‘Bholaa’ and join us for the launch event and meet & greet session at one of our most iconic properties in the heart of Delhi, Cinépolis NSP. We are certain that the discerning viewers here in Delhi and in other markets will enjoy the movie-watching experience at Cinépolis. Of course, none of this would have been possible without the support of the Pacific Mall team. They have been extremely supportive throughout and we look forward to collaborating with them on future projects,” he added. During the event, the star cast of ‘Bholaa’ spoke about their experience of working on the movie and how the use of new technology like Computer-Generated Imagery (CGI) has enhanced the dynamics of the movie. The movie will also be released in the IMAX, 3D & 4DX formats.